http://www.beautybay.com/EssentialBeauty/Articles/roseextract

Rose Extract

WHAT: Not just a gift for Valentine's day, Rose is also a popular ingredient in skin care, most commonly found inanti-ageing products.
WHY: Rose extract has a moisturising, firming and soothing action and is ideal for dry and mature skin types. Rosehip Oil is effective at reducing the appearance of scars, burns and other skin blemishes.
HOW: Rose extract is found in skincare in different forms. Rose Oil is the essential oil extracted from the petals of the Rose flower. Obtaining the oil is labour-intensive and yields a low content of oil, making it very expensive. Rose Hips Oil is extracted from the seed pods of the Rose plant and has 80% essential fatty acids which help to regenerate skin cells and repair damaged skin tissue, improving the appearance of scars, burns and other skin blemishes.

Understand what motivates green purchases. It’s not just about doing good. Although 88 percent of green shoppers want to do what’s right and 85 percent want to preserve the environment for future generations, the biggest factor—cited by 90 percent—is the desire to save time or money in the long run. In other words, your product or service has to meet the same criteria as any purchase would—you don’t get special treatment for being green. 

Be specific. As I mentioned above, consumers are highly skeptical about green claims, so you need to spell out in plain English exactly what makes your product or service environmentally friendly. Stay away from complex or vague statements or scientific terms that are hard to understand and likely to make customers suspicious. Instead, keep it simple. Using symbols of any green certifications you possess is a smart move; these influence 80 percent of consumers to buy. You can also explain how the product helps the environment, such as “uses less water.”

Educate customers and prospects. Education is key when differentiating many green products and services from the competition. Your website, packaging, ad copy and other marketing materials should explain the benefits of your product or service, not just to the environment but to the customer as well. For example, low-energy light bulbs cost more than standard bulbs, but because they last longer, they can effectively be marketed citing the benefit that they eliminate the need to frequently replace bulbs in hard-to-reach places. If your product is priced higher than similar, non-green products, that’s not necessarily a deal breaker. Just be sure you spell out how your product is a better value in the end because it lasts longer, saves on energy costs or can be re-used.

Be honest. It’s easy to get a bit flowery and over-the-top when you’re writing marketing copy, but with a green product or service, you must be particularly careful not to overstate your green credentials in any way. If your customers—or your competitors—find out you’re not being 100 percent honest, it could backfire on your business in a major way. The Cone study found that when consumers feel a business is making false claims, 77 percent will boycott the company.

Walk the talk. In addition to the content of your marketing message, you need to consider how it is delivered. For example, if you announce your new green product by mailing a hard copy press kit to dozens of media outlets, your environmentally friendly message will get canceled out by the sheer waste of paper. If your organic skin-care products are shipped to stores packed in oversized boxes with Styrofoam peanuts, someone’s going to notice the disconnect and, in today’s transparent world, the negative word-of-mouth will spread fast.

http://www.greenerchoices.org/aboutgreenerchoices.cfm

GreenerChoices.org, launched on Earth Day 2005 by Consumers Union, the non-profit publisher of Consumer Reports, is a Web-based initiative to inform, engage, and empower consumers about environmentally-friendly products and practices. GreenerChoices.orgoffers an accessible, reliable, and practical source of information on buying “greener” products that have minimal environmental impact and meet personal needs. 

We created GreenerChoices.org to address the lack of credible, in-depth information on green products, services, and lifestyles, especially on the Web. Environmentally conscious consumers are faced with a huge amount of “green washing” by companies that want to capitalize on and exploit the growing interest in environmentally-friendly products, health, pollution and toxics. 

11 uses for Spring Rose Petals - Rose Jam, Rose Petals leave their scent & texture A beautiful compliment http://us.yhs4.search.yahoo.com/r/_ylt=A0oGdMn0h11SI2cAdaQPxQt.;_ylu=X3oDMTByZWgwN285BHNlYwNzcgRwb3MDMQRjb2xvA3NrMQR2dGlkAw--/SIG=131frfr37/EXP=1381890164/**http%3a//www.organicauthority.com/sanctuary/11-uses-for-spring-rose-petals.html

We love spring for many wonderful reasons, but it just may be those delicate and fragrant roses that we adore most of all. With more than 100 species, roses are the ultimate flower, but they're so commonplace that we often overlook their majesty and versatility.

Rose petals are a DIY craft lovers darling, and reusing those soft, silky petals is a far more worthy fate than sending them to a landfill. Roses are also edible flowers full of healthy benefits, and have been used to treat conditions including asthma, indigestion and stress for centuries. Try one—or all—of these ideas for your spring rose petals.

Potpourri: The obvious choice is to capture the rose's lovely fragrance in a homemade potpourri: Dry petals on a flat surface. Add a fixative (which helps to reduce the evaporation rate) such as cinnamon, ginger or vanilla beans. Lavender flowers work too. Let mix settle in a jar for a few days before using.

Sachets: That same potpourri recipe can go into muslin cloth or an old sock and placed anywhere you want to smell fresh. Your undies drawer and the linen closet are great places. So is inside your pillowcase.

Rose water: This is an amazing cosmetic treat, with many benefits for the skin. The aroma is soothing and relaxing, too. Check out the full instructions for DIY Rose Waterhere.

Face mask: Rose masks cool and sooth the skin. Soak 8 petals in 3-4 tablespoons of water for 2-3 hours. Then mash the petals into the water and add 3 tablespoons of honey. Mix well, and apply to entire face. Leave on for 15-30 minutes. Rinse with cool water.

Bath: You've got your rose facemask on, why not unwind in a warm bath filled with rose petals? They're relaxing and luxurious and will make your skin feel silky smooth.

Decorative: Float rose petals in a bowl of water with or without floating candles. Sprinkle around the table instead of a centerpiece, or all over the bed for an extra touch of the romantic.

Paper: For you DIY cardstock and paper makers, roses give texture and may retain their scent too.

Tea: Rose petals are a staple in Ayurvedic medicine for calming and detoxifying, and they add a great flavor to green tea, hot or iced. (Caution: Never eat conventionalflower store roses as they contain harmful pesticides.)

Fruit salad: Add fresh rose petals to liven and balance your fruit salads. They're best when sprinkled on to each individual serving with a bit of shredded coconut. And same rules apply as to tea, no pesticide petals.

Rose Jam: For you preservers, rose petals make a most heavenly jam by themselves or paired with another fruit, like strawberry. So sweet and aromatic.

Dessert decorating: Now that you've got your vegan baking down pat, add rose petals to your cake and dessert decorations. And they're truly amazing atop vegan coconut ice cream. Yumm....

Keep in touch with Jill on Twitt

“Say it with Flowers” campaign

“You never thought a rose could carry notes of signature lines, until you found beauty in a rose…this line was written on roses and lasts the beauty of time”- Jocelyn Shaw

http://youtu.be/g9tJcP0x6lM

Trinkets of scented roses, thoughts of silk floral bouquets and scented bouquets of roses become the keepsakes, memoirs that last the lifetime of words and beauty

Signature lines laid down on a bed of roses gift forever between the lines

Lay the rose down with signature lines

“Say it with Flowers” campaign

Imagine the capture of silk roses, accented roses the beauty of a rose, forever held in place with signature lines that last a lifetime, never withering through time

A bouquet of words, never wither
This line was written on roses and lasts the beauty of time

Signature lines from the magical garden of roses come alive just as the magic in black roses-

Say it with Flowers- Say it Forever

Pledging Beauty- Words behind the pledge- Say it with Flowers

(Rose Bush FR campaign)

("Say it with Flowers" in our green movement)

Join us for our upcoming Rose Bush Fundraiser in support of Poetry in the Arts/Arts in Medicine

http://jocelynisaninternational.blogspot.com/

and our Green Campaign with Shaw Mobile Fitness

http://shawmobilefitness.blogspot.com/m and http://www.shawmobilefitness.webs.com/

http://spaoccassiontheextraordinaryoccassion.blogspot.com/

Wellness Event Fair- Calling/Hiring Consultants Seminar Speakers

http://rosechocalatebyjocelynshawholdingsllc.blogspot.com/

(similar campaigns - http://www.relayforlife.org/getinvolved/getfundraisingideas/get-fundraising-ideas)

Rose Bush Fundraiser- Paper Stock - We Are Green!!!

http://www.youtube.com/user/906Sheila?feature=mhee Jocelyn Shaw's
YouTube Channel

Hello from Jocelyn Shaw, poet, artist (http://www.planetusa.us/
jocelyn-shaw-is-poet-of-the-21st-century-F1A06C2001DD24C)

http://youtu.be/g9tJcP0x6lM Sentiments by Jocelyn Shaw Promo Ad
http://youtu.be/BktAGAgJpIY J-Ligne Sentiments
http://youtu.be/rf31m5bScn8 J-Ligne Sentiments by Jocelyn Shaw
http://youtu.be/rCORGaimTywWITHOUT WORDS,WITHOUT GOODBYE Jocelyn Shaw
http://youtu.be/mN12PBcPP-M FLY AGAIN,
SPANISH VERSION
http://youtu.be/kOk3iFUUAPE Vuele otra vez
http://youtu.be/3vIwJiiRIPs Quel u n'a jamais eu by Jocelyn Shaw, What
U Never Had
http://youtu.be/-H3vVQ6oygc Ballon Rouge by Jocelyn Shaw
http://youtu.be/1WtYYA3lfhw Apart by Jocelyn Shaw
http://youtu.be/rQaomfwq-xsAdmiracion by Jocelyn Shaw
http://youtu.be/PDY0jVRrO2gL'admiration by Jocelyn Shaw
http://youtu.be/pZ3jxL9ozd0L'magination, french version of
Daydreaming by Jocelyn Shaw
http://youtu.be/tvm8mr21qR4 Shadow of A Kiss by Jocelyn Shaw- French Version
http://youtu.be/nZheNhfD7mU After Sunset by Jocelyn Shaw
http://youtu.be/YA1cZW702F0 Affairs of Time, A Call of Keeps by Jocelyn Shaw

http://youtu.be/hwRH9Boir8w Herit-i by Jocelyn Shaw
http://youtu.be/NOw_McGUXlc Fossille by Jocelyn Shaw

http://youtu.be/vPujc448JDA BOOK PROMO TRAILER

http://youtu.be/IE6GoWedvqcARTOLOGY by Jocelyn Shaw PROMO

http://youtu.be/f5i1BHdukUw
ARTOLOGY BOOK PROMO by Jocelyn Shaw
http://youtu.be/LaqYblptm2I Manana by Jocelyn Shaw

http://youtu.be/AJ6Otr9yoAE Indigene d' un autre monde/ Native of
Another World by Jocelyn Shaw

http://youtu.be/FlfllU8GMDc Fly Again by Jocelyn Shaw

http://youtu.be/UW8yjW0cKdw Present by Jocelyn Shaw
http://youtu.be/F7XSCJttvtg Present by Jocelyn Shaw